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Color designation of symbol

The color representation of the symbol basically involves KAC Purple on the white background, but the symbol shall have to be clearly presented on any background by utilizing the color examples in this section.

  • KAC logo1

    Y 100 + M 90 + K 50

  • KAC logo2

    Y 100 + M 45 + K 50

  • KAC logo3

    GOLD

  • KAC logo4

    SILVER

Applied colors

Applied colors are one of 3 elements forming the independence of KAC along with the symbol and logotype.
It also serves to delivering the image of KAC through application in diverse visual medium including the symbol and logotype.
The proprietary color shall be presented with spot color printing in principle, with the standard Pantone colors below.
As newspapers and magazines, which must reproduce the 4 primary color process, cannot apply the spot color printing designation, they may utilize the following four primary color processing designations.
Any inquiry in production process shall be addressed with the department in charge of CI.

  • Spot color printing designation
    Spot color printing designation
  • 4 primary color designation
    4 primary color designation

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